Summer is our new swimwear line, designed specially for the Z generation. A generation that prefers emotional stability over high salaries, activism over parties and organic food over fast food.
It’s name comes from their favorite time of the year, and it’s a call out to have fun in a natural and free way. Summer describes their personalities: warm, salty and happy.
They ambition a balanced and natural lifestyle, where staying healthy is one of the most important things. Media is used to communicate social causes, issues that vidate justice and human rights, in ways that are actually changing activism.
Authentic, innovative and unconventional sillhouettes stand out among abstract and colorful prints, that give the line a touch of originality.
This is #SUMMER...